The Force: Volkswagen Commercial Views: 60,673,591
This imaginative commercial features a child dressed in a Darth Vader costume practicing his “super powers” on inanimate objects. This commercial taps the pulse of the American middle class family by merging these 3 components: cute, humorous and the audience can relate to it.
World’s Funniest Car TV Commercials Views: 3,286,903
This is a 7 minute long compilation of some of the funniest car commercials ever aired (reportedly). These commercials consist of various spots from countries all over the world. With over 3 million views for a video as long as seven minutes, it’s quite impressive. Studies suggest that we seek out laughter as a form of distraction and entertainment.
Funny Ferrari Audi Exotic Car Rental Sexy TV Ad – Carjam TV 2013 Views: 3,191,702
Comedy has the ability to be translated and delivered in several forms. This car rental company was able to capture the audience by establishing a storyline consisting of odd, bizarre and awkwardly funny events. With over 3 million views, it seems to have worked.
New 2010 Kia Soul Hamster Commercial – Music Fort Knox by GoldFish Views: 2,315,541
In just 60 seconds, this car dealership/automaker is able to create a strange perspective by incorporating cute (animals), music (attention) and wit (entertaining). The basic images do not create a story board but instead focus on abstract thought and perspective. This conceptual arrangement leaves the audience to “think”, even after it is over.
New Subaru BRZ 2013 Japan Funny Commercial – TV HD Car Show 2013 Views:1,330,648
Human emotion does not speak a language; it is a translation of thought and feeling. This automotive advertising company leads you into the life of a family and is able to invoke a series of emotional connections to them. From anger to remorse…frustration to love, you are brought in and the message is delivered.